ONE always looked good in a pitch deck. Gorgeous lights, “global vision,” rulesets no one asked for. But in the U.S., no one cared—and worse, no one remembered. The Amazon deal felt like an overfunded experiment from the jump, and the second it didn’t move numbers, the silence started humming. Now Amazon’s just clearing the brush for what it actually wants: the UFC. Not because the UFC is perfect, but because it delivers what people actually show up for—chaos, grudges, legacy, and names you don’t need to Google.
ONE’s problem was never production. It was relevance. An
ONE always looked good in a pitch deck. Gorgeous lights, “global vision,” rulesets no one asked for. But in the U.S., no one cared—and worse, no one remembered. The Amazon deal felt like an overfunded experiment from the jump, and the second it didn’t move numbers, the silence started humming. Now Amazon’s just clearing the brush for what it actually wants: the UFC. Not because the UFC is perfect, but because it delivers what people actually show up for—chaos, grudges, legacy, and names you don’t need to Google.
ONE’s problem was never production. It was relevance. An
The PFL show on April 25 did 126,000 viewers according to https://ustvdb.com/networks/espn/shows/pro-fighters-league/. I doubt anyone thinks they can succeed.
Donn Davis announced low low ticket prices for their live events today. First smart move I've seen him make in ages.
Not a good sign when dropping your ticket prices is recognized at the first smart move your organization has made in ages:)
it is however, effective counter-marketing against TKO's relentless price gouging with UFC and WWE tickets